Episode 13: Be a Sales Sherpa, with David Fisher
Is selling an activity that is a “necessary evil” in your business? It doesn’t have to be that way. Today we have an expert who knows that selling is not about arm twisting, but about helping people solve problems – and that’s what your organizing and productivity business is all about, right? Guest David Fisher puts your fears to rest about selling, about networking, and presenting yourself as a professional out there in real life and online.
David J.P. Fisher (also known as D. Fish) is a speaker, coach, and author of 7 books, including Hyper-Connected Selling. Building on 20 years of experience as an entrepreneur and sales professional, he combines nuanced strategy and real-world tactics to help professionals become more effective, efficient, and happy.
David’s goal is to help them understand the new landscape of Hyper-Connected Selling, where social media, networking, and old-school sales and communication skills are the key to providing value and staying relevant. He lives in Evanston, IL – next to a huge cemetery which helps him appreciate the value of every day.
What you’ll learn about in this episode:
- What it means to do hyper-connected selling
- How selling has evolved
- If selling has negative connotations, you’re doing it wrong
- Why building genuine trust is the heart of the sales process
- How to shift from selling as overcoming objections to helping someone find a solution
- How to become a Sales Sherpa
- Making a move from information provider to information translator, so people can make the best buying decision
- Why it’s ok to NOT be the solution to a client’s problem
- How to network when you hate networking events
- How to audit your professional online presence to put your best foot forward